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Lifestyle Editor

CafeMom is looking for a full-time Lifestyle Editor with three to five years of experience in digital media to join our team. Our ideal candidate is on the pulse of the latest trends in digital lifestyle and follows a variety of studies, personalities, Pinterest boards, Instamgram feeds and stories in the space. You can ideate and execute the kinds of stories that smart moms want to share. You have exceptional service writing and solid reporting skills, an excellent eye for design and photography, and an instinct for creating content that goes viral. You're also organized, able to work independently, and can keep up in a fast-paced and fun environment. The Lifestyle Editor will be a key player on the editorial team, reporting to the Editor in Chief.

Desired Skills & Experience:

  • Three to five years' professional digital editorial experience in women’s lifestyle media
  • A talent for developing dynamic content, which may include video, photography, design, original interviews, research, expert input, social media, etc., and strategically marketing these stories via social media
  • A strong service-journalism background
  • Experience editing and providing feedback and direction to staff and freelance writers
  • A passion for staying on top of current women’s lifestyle stories, trends, and research in health, sex and relationships, body positivity, beauty, food/cooking, and more
  • A keen eye for aesthetics, particularly for video, photography, and social media
  • Exceptional skills for writing effective yet conversational headlines
  • Understanding of SEO
  • Parenting experience and knowledge of the parenting market a big plus

Key Responsibilities:

  • Assign, edit and write stories daily
  • Bring in new writers and continually work to develop current staff and freelancers
  • Collaborate closely with the Editor in Chief and Managing Editor to curate creative, traffic-driving content and develop the brand, voice, and overall content strategy
  • Work with Managing Editor to brainstorm, assign, and develop the editorial calendar for daily content creation, as well as larger Lifestyle projects and planning
  • Edit all stories, ensuring that grammar is clean, facts are accurate, tone is on brand, copy flows, and headline is perfection
  • Study analytics in order to help grow traffic and engagement across all Lifestyle channels
  • Conceive and execute original content for social media platforms, such as Facebook Live and other social-media based videos
  • Represent CafeMom at industry events and conferences

How to apply:
Email a resume and cover letter to Sheri Reed at

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