Senior Product Manager, SEO Services & Strategy

Remote
Full Time
Experienced

CafeMedia’s mission is to keep the promise of the Open Web -- that everyone can have their own site, and that creators own their creations and their future. We build technology to help independent creators be their own platform, to reach audiences at scale, and to make more money off their work than ever before. We bring the technology and expertise of the biggest, most innovative and successful digital publishers in the world and put it to work for more than 3,600 independent publishers and individual creators. We’re growing fast and helping more and more creators live their passion, independently and on their own terms. That’s why we need you!

We are delivering new products and services that help these independent publishers and creators produce even better, more engaging content. Through a combination of seasoned content and SEO expertise and cutting-edge AI and natural-language processing, we’re building capabilities that publishers adore for supercharging their productivity, effectiveness, and ability to fund their content creation.

What you’ll be doing: 

  • Understanding the market opportunities and business goals of our publishers, and how to enable them to produce great content that helps grow their sites.
  • Collaborating with diverse stakeholders and distilling their input and feedback into actionable plans. Working especially closely with our publisher solutions team to provide personalized yet scalable solutions to our biggest publishers’ needs.
  • Researching, refining, and documenting product requirements by collecting feedback from publishers, partners, and business teams. 
  • Thoroughly understanding business needs, technical scope, and tradeoffs to prioritize a backlog of development work.
  • Coordinating development of automation tools and product features.
  • Delivering capabilities rapidly and with high quality, then ensuring their adoption.
  • Collaborating with our services team, software engineers, product managers, and data analysts to deliver demonstrable value and delight.
  • Working closely with our experts on SEO and natural language processing to leverage state-of-the-art capabilities like OpenAI’s GPT-3 to provide guidance on producing the most compelling content.

The skills and experience you’ll bring to the job:

  • 3+ years of experience as a software product manager.
  • Strong analytical and data visualization skills including familiarity with theory and application of data analytics and statistics for the web. Basic to intermediate SQL understanding is required.
  • Comfortable working on cloud-based web applications, with demonstrable understanding of the modern web technologies involved in complex large scale tech environments.
  • Experience in building and managing products from ideation to launch working with a remote engineering team using agile development techniques. Deep knowledge of product development dynamics.
  • Excellent problem-solving skills and the ability to work independently.
  • Experience partnering cross-functionally with teams spanning across sales/operations, product, engineering, marketing, customer success. 
  • Committed to using data and metrics to track progress and introduce constant improvements.
  • Superb and persuasive written and verbal communication skills.
  • Bachelor’s or higher degree.
  • Good understanding of Wordpress platform, themes and plugins.
  • Basic knowledge of the digital advertising (ad servers, RTB, PMP, DSPs, DMPs) and online marketing (SEO, SEM, Social, Email) landscape.
  • Degree in Computer Science, engineering, or a quantitative field.

About CafeMedia

CafeMedia’s mission is to build a creator-first future. We empower the world’s best creators and independent publishers to grow thriving businesses for the long term. Under our CafeMedia and AdThrive brands, we manage digital advertising sales and technology and a growing number of services for more than 3,600 creators and independent publishers. We make it easy for them to focus on what they do best — produce great content.  

Our passion and expertise have made us a leader in advertising and creator services. Today we rank as the 7th largest digital property in the U.S. and #1 in Food, Home, and Lifestyle--with a reach of nearly 187M monthly unique visitors in the U.S. alone. 

To learn more about working at CafeMedia, visit: https://cafemedia.com/careers/

CafeMedia is committed to diversity, equity, and inclusion. We believe we are most impactful when people with a wide range of backgrounds, experiences, and identities come together with common purpose. We encourage candidates from all backgrounds to apply. CafeMedia is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please reach out to a member of our recruiting team.

 

 

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